Monthly research
Once a month we publish what we found in the data.
Make the right call on digital assets
Research and strategy for banks, asset managers, market infrastructure and digital asset companies.
We follow your peers and competitors, the institutional holdings and flows that matter to you, and the sales and BD openings in your market.
Start with one research project. Advisory follows if it's useful.
Your peers move every week
They launch, file, hire and talk across news, filings, earnings calls, podcasts and posts. We read 2,800+ sources and pull out what touches your product, strategy and pipeline, with a link to every source.
2,800+
Sources across 17 channels, monitored 24/7
Blockchain.com applied to the CFTC for exchange and broker licenses to offer event contracts and crypto derivatives in the US.
Clients
A selection of current and former clients
How teams use the Perception record in their own work.
Tracks competitor narratives and regulatory shifts across regions, and turns them into one view for leadership.
Picks content themes from live narrative data, and grew content reach and impressions 5-10x.
Runs competitive mention reports to sharpen client pitches, and landed Fortune and WSJ newsletter mentions for a client.
Builds its quarterly investor reports on Perception data, explaining what moved the market and why.
Who it's for
For the teams taking your firm into digital assets
Heads of digital asset business lines, strategy, product, BD, research, IR and marketing at banks and private banks, asset and wealth managers, ETF issuers, payment companies, insurers, market infrastructure, and established digital asset companies.
Digital asset business line
Standard Chartered plans crypto and tokenized asset custody in Singapore.
Any bank building custody in Asia now has a global rival for the same clients.
Strategy
Morgan Stanley set up a Digital Asset Lab to test stablecoins, tokenization and DeFi.
Expect your board to ask what your firm is testing.
Product
Citi is partnering with Coinbase so its institutional clients can accept stablecoin payments.
Corporate clients will ask their own bank for the same option.
BD and sales
BNY is reported to be in talks with Kraken's parent, Payward, on custody, trading and payments.
Exchanges are picking their bank partners now, so their partnership leads are this quarter's calls.
Research
Standard Chartered put a $2 target on Ethena's ENA and sees USDe at $40 billion by 2028.
Bank research now covers single tokens, and clients will ask for your view on them too.
Marketing and go-to-market
HSBC named its Hong Kong stablecoin RedCoin and plans to offer it in PayMe, an app with 3.3 million users.
Bank stablecoins now launch as consumer brands inside apps people already use.
Examples from our record, 28 Sep to 8 Oct 2026.
How to work with us
Start with one project
Every piece arrives as a report or an email brief, so your team reviews it the way it reviews any research provider.
Private market map
Your peers, the holdings and flows that matter, sales and BD signals, and three recommendations on what to do next. Built for your product, sales or marketing team.
Co-branded report
A published report built on your data and Perception's record. We do the research and write the content, and you put it in front of your audience.
Perception Advisory
Research, strategy and content every month: trackers, a weekly brief on what it means for you, a monthly strategy call, content built on the research for your own channels, and the terminal for your team. It starts after a project.
Sample work
We wrote the media section of Epoch VC's Bitcoin ecosystem report
The Bitcoin Ecosystem, 2026 Annual ReportEpoch 2026 report · pp. 55-56 ↗Epoch's 2026 annual report on the Bitcoin ecosystem carries our "Bitcoin in the Media" section: 356,423 data points from 653 sources, 1 January to 30 December 2025.
Read the reportWe also run a monthly research desk for a US asset manager.
The public record
The public record, connected
Follow a story across publications, company statements, and the history that gives it context.
See how sources connect- X1,125 accounts. Executives, analysts, developers, journalists, and organizations.
- LinkedIn421 accounts. Company pages and industry voices.
- Mainstream media240 outlets. Global news outlets and broadcast networks.
- Podcasts and video199 shows and channels. Transcribed podcast episodes and video shows.
- Code repositories189 repositories. Bitcoin, Ethereum, and other protocol and wallet repositories.
- Financial media139 outlets. Markets, business, and finance publications.
- Company newsrooms120 companies. Blogs and newsrooms published by the companies themselves.
- SEC filings109 companies. EDGAR filings from tracked companies.
- Crypto media55 outlets. Crypto-native publications covering digital assets.
- Research52 sources. Industry research, on-chain analytics, and papers.
- Tech media52 outlets. Technology publications covering digital assets and AI.
- Regulators and policy51 sources. Regulators, central banks, and policy bodies.
- Conferences37 event series. Talks and panels from industry conferences.
- Newsletters15 newsletters. Independent industry newsletters.
- Data centers and energy13 outlets. Mining, data center, and energy coverage.
- Press releases7 wire services. Business Wire, PR Newswire, GlobeNewswire, Chainwire, and others.
- Communities6 platforms. Reddit, Substack, Medium, Hacker News, Stacker News, and InvestorsHub.
- Across the industry
- Media mentions, podcasts, company disclosures, regulatory filings, earnings calls, and public conversations.
- History back to 2011
- Compare today’s developments with earlier mentions. Available history varies by source.
- Evidence you can inspect
- Follow citations to the original material and check the dates, wording, and context.
Frequently asked questions
How does pricing work?
Research projects and Advisory are scoped to your market, and we share the price on a demo. Agent credits for MCP and the REST API are on the pricing page.
Why start with a project?
You see the research on your own market before you commit to anything monthly. If you move to Advisory within 14 days of a market map, the project counts toward your first month.
Does it need IT or compliance sign-off?
The research arrives as a report and a weekly email brief, so your team reviews it the way it reviews any research provider. We host everything, outside your systems. Teams that want the live desk inside their own network can add an install.
Who does the research?
Our founder leads every project and writes the recommendations himself. He spent four years as VP of Marketing at Blockstream and ran digital strategy at Universal Music Group.
Our founderex-Blockstream, ex-UMGWhat does Advisory include?
Research, strategy and content: a peer and competitor tracker, an institutional holdings and flows tracker, sales and BD signals, a weekly brief on what it means for you, one strategy call a month, one prep pack a quarter, content built on the research for your own channels, a live desk, and the terminal for your team, with 10 seats.
What is the terminal?
The app our research runs on. It comes with Advisory, so your team can search the same record we use, with 10 seats.
See the terminalDo you work with digital asset companies?
Yes, on the same terms. It starts with a market map, and Advisory follows if the research is useful to you.
Is anything free?
The monthly research email. Join over 1,000 readers.
Tell us about your market
Answer a few questions, pick a time, and our founder shows you what a market map of your market would cover.
Our founderex-Blockstream, ex-UMG