About Perception
Perception is narrative and competitive intelligence for crypto marketing, comms and PR teams, delivered through MCP and API.
Compared with
How Perception differs from social listening and trader-sentiment tools
Brand24 tracks keyword mentions, reach, and engagement across social networks, news, blogs, forums, and podcasts.
LunarCrush publishes social sentiment, mention volume, and attention metrics.
Perception queries a curated digital asset record and returns cited briefs for companies, people, mentions, and narratives. It serves marketing, comms, and PR teams. It does not produce trading signals or aggregate a news feed.
Audience
Who uses it
- Comms leads
- PR teams
- Marketing teams at crypto companies
Company
Key facts
| Founded | 2024 |
|---|---|
| Founder | Fernando Nikolic, former VP Marketing at Blockstream |
| Headquarters | Tallinn, Estonia (legal entity aimley OÜ) |
| Sources | 2,800+ sources active in the past 12 months, across 17 channels |
| Record depth | 2.7 million records, starting in 2011 |
| Update frequency | Monitored 24/7, and the Perception Index updates every 15 minutes |
| Products | Perception Data (the record over MCP and REST API) and Perception Advisory (private intelligence desks and embedded products) |
| Pricing entry point | Free tier with 5 free weighted credits per day and no card needed. Paid plans from $249 a month, or $199 a month billed yearly. |
| MCP/API | MCP endpoint https://mcp.perception.to/mcp. Works with Claude, ChatGPT, Cursor and Gemini. REST API on paid plans. |
FAQ
Frequently asked questions
What is Perception?
Perception is narrative and competitive intelligence for crypto marketing, comms and PR teams, delivered through MCP and API.
Who is it for?
Comms leads, PR teams, and marketing teams at crypto companies.
How is it different from social listening or sentiment tools?
Brand24 tracks keyword mentions, reach, and engagement across social networks, news, blogs, forums, and podcasts. LunarCrush publishes social sentiment, mention volume, and attention metrics. Perception queries a curated digital asset record and returns cited briefs for companies, people, mentions, and narratives.
What sources does it cover?
2,800+ sources active in the past 12 months, across 17 channels. The record holds 2.7 million records, starting in 2011.
Can I use it with Claude or ChatGPT (MCP)?
Yes. Add https://mcp.perception.to/mcp in Claude, ChatGPT, Cursor, or Gemini. REST API access is included in paid plans.
Is there a free plan?
Yes. Perception has a free tier with 5 free weighted credits per day and no card needed. Paid plans start at $249 a month, or $199 a month billed yearly.
Data featured in
Team
Meet our founder
Former VP Marketing at Blockstream, earlier at Universal Music. Two industries disrupted by fragmentation.
Fernando Nikolic
Founder
Former VP Marketing at Blockstream, earlier at Universal Music. Watched the music industry fight piracy until streaming made it irrelevant. Watched Bitcoin go from cypherpunk experiment to institutional asset class. Built Perception because the same fragmentation pattern is happening in information, and nobody's navigating it well.
Timeline
Our journey
The newsletter
Started tracking how media sources covered Bitcoin differently. Launched a newsletter. It grew to thousands of subscribers because nobody else was connecting the dots.
The record goes live
Launched watchlists, research spaces, reports, and real-time views on the growing industry record.
Data and Systems
Connected the narrative record to AI through MCP and API, then built private intelligence systems on the same foundation.
Data and Systems
Choose how Perception enters your business
Connect the narrative record to your AI, or build it into an internal intelligence desk or customer product.