Find the reporters covering your story

Start with a topic. Find relevant bylines, read their published work, and build a pitch around the articles they have published.

Jeff John Roberts · Fortune

Who has covered the Microsoft and Coinbase phishing takedown?

Used Perception integration, used a tool

Roberts covered the Microsoft and Coinbase takedown of the EvilTokens phishing network on 22 September.

The article explains how EvilTokens sold a do-it-yourself phishing kit over Telegram aimed at Microsoft Outlook accounts.

1 source

One relevant byline, confirmed in the article retrieved through Perception. Read the work before deciding whether to contact the reporter.

Claude is AI and can make mistakes. Please double-check responses.

Illustrative chat. Saved research · 27 Sep 2026

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Prepare a pitch with context

Published work gives you a concrete reason to include someone on your media list.

Search the beat: Use the company, sector, or event your story is about, with a recent date range.
Check the byline: Open the relevant articles and review the reporter’s framing, sources, and previous articles.
Develop a relevant angle: Use those findings to prepare your pitch or interview brief, with links your team can review.

Keep the topic, relevant bylines, published articles, and proposed angle together for your team to review.