Research / Reports

The patterns behind Bitcoin mentions

Published reports on how Bitcoin mentions change across outlets and over time. Each report includes its own period and supporting evidence.

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15 published reports

Two overlapping shapes, one light and one dark, on a blue background.

October 7, 20264 min read

Bitcoin and AI: what the data shows

People talk about Bitcoin and AI together much more than before. Their prices still go their own way. The link between them is the Bitcoin miners.

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Abstract artwork: streams of dots joining into one blue stream.

August 13, 20264 min read

The Bitcoin Canary

5 things Bitcoin believed on July 21 that came crashing down.

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Abstract artwork: parallel lines forming stepped bands.

June 30, 20266 min read

The 32 Bitcoin That Ended the Conviction Era

And the moment Saylor stopped talking about Bitcoin

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Abstract artwork: a circle made of square tiles.

January 27, 202619 min read

Bitcoin in the Media: 2025 Year-End Report

Comprehensive narrative intelligence analysis from 356,423 data points and 653 sources

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Abstract artwork: blue and black shapes separated by light lines.

December 30, 20255 min read

The Wrong Story: What 354,000 Media Mentions Reveal About Bitcoin in 2025

Here's what the data shows.

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Abstract artwork: overlapping rounded shapes.

October 17, 20254 min read

The 6.7x mainstream media coverage gap (Q3 Report)

Elite outlets published 3% of Bitcoin coverage in Q3

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October 2, 20254 min read

📈 Perception Quarterly: Hidden In Plain Sight

The 2,948-to-1 intelligence gap revealed.

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July 14, 20256 min read

Q2 2025 Crypto Media Bitcoin Coverage Report

Executive Summary Crypto-native media's Bitcoin coverage in Q2 2025 reveals a strikingly different narrative from mainstream outlets. Across 2,695 articles fr...

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July 8, 20255 min read

Q2 2025 Mainstream Media Bitcoin Coverage Report

Executive Summary Mainstream media coverage of Bitcoin in Q2 2025 revealed a deeply polarized narrative landscape, with 1,116 articles published across 18 majo...

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Abstract artwork: square tiles with quarter circles in blue, black and white.

June 9, 20254 min read

These Outlets Shaped Bitcoin’s Narrative in May.

The Bitcoin Mainstream Media Power Rankings — May 2025 Edition

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May 15, 20253 min read

About the FT’s Bitcoin Coverage

Dear reader, The Financial Times just hit its 400th piece on Bitcoin since 2018 with a banger of a mini-documentary featuring Michael Saylor that went viral on...

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