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For IR & communications teams

Your CEO shouldn't learn about coverage from Twitter

Every mention of your company. Every competitor move. Every narrative shift in your sector. Know it before your board asks about it.

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Your Watchlist

3 companies

MicroStrategy

MSTR

0

+12%

Coinbase

COIN

0

+5%

Marathon Digital

MARA

0

-8%

Industry Narrative Shifts

Institutional adoption accelerating+180%
Regulatory clarity improving+95%
Mining profitability concerns-45%

1,000+ sources

BloombergReutersCoinDeskThe BlockSEC FilingsEarnings Calls+444 more

Competitive Intelligence

"What are they saying about Coinbase?"

Your competitor just announced something. Within minutes you know the media reaction, the sentiment, and how it compares to your last announcement.

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app.perception.to/competitors

Competitor Activity

Competitor Apositive

Expanding into custody services

34 mentions this week

Competitor Bneutral

Leadership transition announced

28 mentions this week

Competitor Cpositive

Partnership with major bank

45 mentions this week

app.perception.to/coverage

Your Coverage

12 new

0

Total mentions

0%

Positive

+0%

vs last week

Bloomberg featured your Q4 earnings
CoinDesk covered your new product
WSJ mentioned in industry roundup

Media Monitoring

Bloomberg just mentioned you

You'll know before your CEO texts you. Every mention, every outlet, every sentiment shift. With enough context to respond intelligently.

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Board Prep

The brief your board actually wants

"How are we being covered? What are competitors doing? What narratives should we be aware of?" One report. Every week. Fully cited.

See sample report
app.perception.to/briefs

Weekly Executive Brief

Week of Jan 20-27, 2025

Market Position

Positive coverage increased 23% week-over-week. Key driver: product launch coverage.

Competitor Watch

Competitor A announced custody expansion. Media response mixed.

Narrative Trends

Institutional adoption narrative strengthening. Consider positioning.

1,000+

Sources tracked

90s

Update frequency

15+

Bitcoin equities

24/7

Coverage

See what's being said about you this week

20-minute demo. We'll pull up your company's coverage, show you competitor sentiment, and run through a sample board brief.

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