Narrative directory
Follow the stories taking shape
Explore digital asset themes, the companies and outlets involved, and the events that moved each one.
Explore narrativesMeasured weekly
See which assets lead the conversation
Narrative dominance measures each tracked asset's share of mentions, week by week. The profiles below give the background to the stories behind those numbers.
All narratives
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10 of 10 narratives
Geopolitical · Active · Since Nov 2024
Strategic Bitcoin Reserve
Nation-state Bitcoin accumulation as strategic monetary policy
MicroStrategy · Metaplanet · Treasury Department
Institutional · Active · Since Jan 2024
Bitcoin ETF Flows
Spot Bitcoin ETF capital flows reshaping market structure
BlackRock · Fidelity · Grayscale · +2
Institutional · Active · Since Aug 2020
Bitcoin Treasury Strategy
Corporations adopting Bitcoin as a treasury reserve asset
Strategy · MicroStrategy · Metaplanet · +3
Regulatory · Active · Since Jun 2023
Stablecoin Regulation
Global regulatory frameworks for stablecoins and tokenized money
Tether · Circle · PayPal · +1
Technology · Active · Since May 2021
Bitcoin Mining & Energy
The evolving narrative around Bitcoin mining, energy use, and sustainability
Marathon Digital · Riot Platforms · CleanSpark · +1
Market structure · Active · Since Jan 2023
Tokenized Finance
Tokenization of real-world assets on blockchain rails
BlackRock · JPMorgan · Franklin Templeton · +2
Institutional · Active · Since Dec 2020
Institutional Adoption
Banks, hedge funds, and asset managers entering the digital asset space
Morgan Stanley · Goldman Sachs · State Street · +2
Regulatory · Active · Since Dec 2017
Bitcoin & Crypto Regulation
The global regulatory landscape for Bitcoin and digital assets
SEC · CFTC · Coinbase · +2
Technology · Active · Since Mar 2018
Lightning Network Adoption
Bitcoin's Layer 2 payment network scaling for everyday transactions
Strike · Cash App · River · +2
Macro · Declining · Since Nov 2012
Bitcoin Halving Cycle
Four-year supply reduction cycle and its impact on price and narratives
Marathon Digital · Riot Platforms · CleanSpark
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About this view
Bitcoin narrative profiles
Perception keeps editorial profiles of 10 recurring digital asset narratives. Each one covers what the narrative is about, the companies and outlets most associated with it, and the events that moved it. The profiles were last revised April 30, 2026.
For current numbers, narrative dominance measures each asset's weekly share of the conversation, and the app scores the coverage behind every theme. Compare crypto narrative trackers if you are choosing a product for this work.