Crypto research tools

Marketing, comms, and PR teams need a current picture of how a company, category, or competitor is discussed. That means the stories that are forming, the outlets carrying them, and the sources you can cite in a brief or a pitch.

Perception is competitive intelligence for those teams. It tracks how crypto gets talked about across 2.7 million records from 2,800+ sources.

Start with a company, a competitor set, or a category, plus a date range. You get cited mentions your team can check before you brief, pitch, or respond.

Search the public record around digital assets: articles, company statements, calls, social posts, and interviews. Perception groups related mentions so you can follow a theme and inspect the outlets behind it.

• Search mentions. Look up a company, person, or topic and open the articles and statements that match.
• Follow a narrative. See how a theme develops, who discusses it, and which sources support the story. The method is on crypto narrative analysis.
• Read outlet context. Narrow results by publication or source type, then review tone and framing. Outlet and source context lives on crypto media intelligence.
• Compare competitors. Put a named set side by side and see where coverage, themes, and framing diverge.
• Save a watchlist. Keep the companies and topics you brief on, then return when mentions change.

For a side-by-side of narrative products, see best crypto narrative trackers.

MCP is the main way to run this research. Add the Perception MCP server to Claude, ChatGPT, Cursor, or another MCP client, then ask about a company, a category, or a journalist beat.

Your AI searches the same record the dashboard uses and returns a sourced answer. Free MCP includes 5 free weighted credits per day. Paid plans add monthly credit pools, REST access, and the dashboard.

Use MCP when you write briefs inside the AI client you already use. Use the paid dashboard when you want to search, save, and review findings with your team.

Trader terminals and protocol research desks start from price, on-chain activity, or token fundamentals. Perception starts from how the industry is discussed.

Perception covers narrative and media context: cited mentions, outlet framing, and sourced answers your team can use in briefs, pitches, and campaign decisions.

Use Perception when the output is a media list, a competitor brief, or a campaign response.