Corporate Treasury · MSTR:NASDAQ · United States
Strategy (MSTR)
The company that started the corporate Bitcoin treasury movement.
Archived sentiment
As of Oct 3, 2026 · 0 to 100
76
Very Bullish
- Mentions
- 142
- Sep 26, 2026 to Oct 3, 2026
- Sources tracked
- 2,800+
- Active in the 12 months to 26 Sep 2026
- Record starts
- 2011
- Earliest year in Perception's archive
About
Strategy (formerly MicroStrategy) pioneered the corporate Bitcoin treasury model under Michael Saylor's leadership. The company's Bitcoin strategy generates significant media coverage and shapes institutional adoption narratives across the industry.
- Founded
- 1989
- CEO
- Phong Le
Themes around Strategy
Editorial · January 6, 2026
Themes noted for Strategy when this profile was written. Current coverage and sentiment are in the app.
- Bitcoin accumulation strategy
- Institutional adoption leader
- Michael Saylor influence
- Treasury management model
Recent mentions
From the Perception archive · Oct 3, 2026

@TNorth
Read articleIn Perception
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Every Strategy mention Perception records, with sentiment over time and the sources behind it.
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Perception tracks Strategy across 2,800+ sources, including crypto-native outlets, the financial press, social media, podcasts, earnings transcripts and analyst research. Each mention is sentiment-scored and connected to the wider narrative.
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Strategy is tracked in the Corporate Treasury sector alongside Tesla, Metaplanet, Michael Saylor.
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