Perception is the narrative record for digital assets: what media, analysts, and insiders say about your company and your competitors. It monitors 1,000+ sources across digital asset media, social, earnings calls, and filings in real time. Everything gets sentiment-scored and trend-clustered. You access it through the dashboard, connect it to Claude, ChatGPT, or Gemini via MCP, or build on the API. Board updates, competitive reports, earnings analysis, minutes instead of hours, with full citations.

Who is Perception for?

Professionals who answer for the narrative: • PR, comms, and marketing teams tracking coverage of their company and rivals • IR teams preparing board updates from coverage and earnings • BD and strategy teams watching which accounts are in motion • Agencies running multiple clients from one record • Fund analysts, family offices, and journalists using the same data

What sources does Perception track?

1,000+ sources including Bloomberg, Financial Times, CoinDesk, The Block, Bitcoin Magazine, Reddit, X, GitHub, YouTube, podcasts, and mainstream outlets like NYT, BBC, CNN, and Reuters. Full list available on the

What can I create with Perception?

Board updates, competitive positioning reports, earnings call summaries, interview prep briefs, stakeholder communications, and more. All include full source citations you can verify.

How much does Perception cost?

Perception is $249/month (or $199/month billed annually) and includes the full dashboard, unlimited company and topic tracking with alerts, and MCP + API access at 20 credits/day across 16 tools, including entity profiles and media radar. Perception Intelligence is $499/month (or $399/month billed annually) and raises that to 100 credits/day, makes every call cost a flat 1 credit however much data you ask for, and opens all 31 tools: full-text articles, regulatory search, scenario analysis, hiring data, and the earnings, insider and capital-exposure suites, plus priority support.

Can I try before I buy?

Yes. Every signup starts with a 14-day free trial with full Intelligence-tier access, no credit card required. Set up your own watchlist and explore everything before deciding.

Are reports unlimited?

Yes. All Perception subscribers get unlimited reports, briefs, tracking, and alerts. No usage caps.

How is this different from Google Alerts?

Google Alerts tells you something was published. Perception tells you what it means: sentiment, narrative context, competitive positioning, and how it connects to everything else being said. Plus, Perception covers sources Google doesn't index, podcasts, earnings calls, analyst research, and social. And we generate cited deliverables you can actually use.

How is this different from ChatGPT?

ChatGPT turns your question into a few Google searches and summarizes what ranks on page one. Page one is content written to rank: rewritten press releases, aggregator sites, contributor columns. The signal in digital assets lives elsewhere: SEC filings, earnings call transcripts, conference keynotes, the 400+ active X accounts that actually drive narrative, paywalled Bloomberg and WSJ pieces the crawl can't reach. Perception reads those sources continuously and structures the output into a queryable corpus with 15 years of history. ChatGPT is the interface. Perception is the data layer underneath it. Connect us directly to ChatGPT, Claude, or Gemini via MCP and get AI grounded in real-time, cited data.

Does Perception work with ChatGPT, Claude, and Gemini?

Yes. Perception connects to all major AI platforms via the MCP protocol. Ask questions in natural language inside ChatGPT, Claude, or Gemini and get answers grounded in 1,000+ real-time sources with full citations. Set up takes under a minute.

What are the MCP rate limits?

Both plans include MCP and API access, each with its own daily allowance: 20 credits/day on Perception ($249/mo), built for daily research sessions, and 100 credits/day on Intelligence ($499/mo), enough for scheduled agents plus live research. There's also a free tier: connect the MCP without a subscription and get the 14 core tools at 5 credits/day. On Free and Perception, a call costs 1 to 3 credits depending on the tool, and bulk result pulls add more, capped at 10 per call. On Intelligence every call costs a flat 1 credit no matter how much data it returns.

Can I cancel anytime?

Yes. You can cancel your subscription directly in the app, no emails or phone calls needed. Your access continues until the end of the billing period you've already paid for.

Can I provide feedback or request features?

Yes. Email support or use the in-app feedback button. User input shapes the roadmap.

Digital-asset narrative intelligence

Never be the last to know what’s moving digital assets

Every sector, every competitor, every narrative, scored as it happens from 1,000+ curated sources and 15 years of history. Turn coverage into briefs, pitches, and content in minutes.

Start 14-day trial View pricing

app.perception.to

↳ Trusted by teams at

↳ Cited by

The problem

A running record of who said what in digital assets, since 2011

14,000 mentions land across 1,000+ sources in a typical week. Perception scores them, resolves the people and companies, and keeps every one of them queryable.

News

X / Twitter

Podcasts

SEC Filings

GitHub

Scattered signal

Legacy tools like Meltwater flood you with unfiltered noise. AI models like Claude and ChatGPT miss emerging trends and produce stale consensus.

Sentiment scoring

Entity recognition

Trend detection

Real-time alerts

The narrative record

Perception scores every mention, resolves the people and companies, and keeps 15 years of it queryable. It streams what matters to your Slack, your dashboard, or your AI.

Who it’s for

For the people who answer for the narrative

PR, comms, marketing, and IR teams at digital-asset companies, plus the agencies that run their accounts.

PR · Comms

Who covers you and where each story starts

BitGo replaced Sprout Social with it.

Marketing

Content angles backed by 15 years of coverage data

Bitcoin Well amplified content reach by 5-10x.

Investor Relations

How the market reads your filings and earnings

Relai builds its quarterly investor reports from it.

Agencies

Every client and competitor in one record

21M Communications pivoted a launch in hours, landed Fortune and WSJ.

The Perception Index

The digital asset narrative, indexed daily.

One score for how the world is talking about digital assets, computed every day since 2011. Here it is live, tracked against Bitcoin’s price.

Loading the index…

21%

Mostly independent of price

Regress the Perception Index on trailing price returns and they explain 21% of it. The other four fifths come from what sources are actually saying.

68%

Fear & Greed largely restates price

Run the identical regression on the Fear & Greed Index and price explains 68%. Most of what it reports back to you is the chart you were already looking at.

~3 days

Lead time on the Fear & Greed Index

The Perception Index turns about three days ahead of Fear & Greed, measured across 3,075 daily observations (t = 2.45).

2011

One formula, fifteen years

Computed daily from the archived corpus back to 2011, on the same formula throughout, so every point is comparable.

The full daily history and methodology live in the Perception Index archive.

The system

One pipeline from 1,000+ sources to wherever you work

01 · Your coverage01 / 03

A weekly briefing on your company, written for your board

A worker watches your company around the clock and writes the brief: what changed, who wrote it, and what your competitors did about it.

Emailed every week, ready to forward to your CMO
Reporter map and crisis monitor run on the same record

Start 14-day trial

02 · Your competitors02 / 03

Watch your rivals the way the market does

Every competitor has an entity page: media, social, filings, insider trades, and hiring. Catch the gap between what they say and what they do.

Media sentiment tracked against Form 4 insider activity and 13F positions
Share of voice, divergence, and hiring signals per company

Start 14-day trial

03 · Your AI03 / 03

Let your agents work for you

Connect once and your agents query 15 years of digital-asset sources continuously, returning answers with sources attached.

One MCP connection covers Claude, ChatGPT, Cursor, and VS Code
Runs on a schedule, escalates only what breaks a threshold

Start 14-day trial

The platform

Nine modules, one narrative record

Measurement, workflow, and integration. Every module reads from the same signal.

Narrative Systems

Pulse

Real-time sentiment index for the market and each sector.

Narratives

Emerging narratives ranked by signal strength and how fast they spread.

Voices

What was said on earnings calls, podcasts, and conference stages.

Workflow Engines

Alerts

Slack or email the moment coverage moves.

Digest

Sentiment, top narratives, and your watchlist in one scheduled read.

Earnings

Every call scored for management tone, with the quotes and the dodges.

Integration Models

MCP

Connect Claude, ChatGPT, or Cursor straight to Perception data.

API

REST access to sentiment, trend, and article data.

Brains

Complete post histories of industry executives, ready to feed your AI.

How it works

Three steps to your narrative record

Set your focus once. Every brief, alert, and AI answer starts from there.

Step 1

CompaniesTopicsCompetitors

Connect your focus areas

Tell Perception what you care about: companies, topics, competitors. Set up watchlists and alerts in minutes.

Step 2

We monitor everything

News, social, podcasts, filings, earnings calls, all scored and clustered in real time. You only read what matters.

Step 3

Generate intelligence on demand

Briefings, due diligence, trend reports: ask your AI or use the dashboard. Cited deliverables in seconds.

Integrations

Works with your existing tools

Authorize once. Perception streams into the AI clients and workflow tools you already run.

Every plan covers every company in the digital assets industry.

Perception

Full dashboard access, with MCP and developer API included at starter capacity.

$249/mo

or $199/mo billed per year

14-day free trial · no credit card

Your weekly board briefing Written and emailed by a worker that watches your company.
A crisis monitor on your name, around the clock Negative coverage triggers an email or Slack alert within 15 minutes.
A reporter map for your next launch The journalists on your topic, by outlet, with article counts and contact angles.
A deal pipeline from the news flow Funding rounds, partnerships, and market entries in a daily digest.
Earnings calls, condensed Management tone, directness, and the notable quotes.
Agents in Claude, ChatGPT, Cursor, and Gemini They answer with citations drawn from 1,000+ tracked sources.
Track any company or topic Sentiment scored in real time, with custom dashboards by outlet or region.
Unlimited reports, briefs, and watchlists
Email support
Capacity: 16 MCP tools, 20 credits a day

Running automated agents? You want Intelligence.

Start 14-day trial

Skip the trial, subscribe now

For automated agents

Perception Intelligence

Everything in Perception, at agent scale: 100 credits a day, flat rate, and the 15 advanced tools.

$499/mo

or $399/mo billed per year

14-day free trial · no credit card

Everything in Perception
Due diligence in one question Analyst consensus, insider trades, institutional holders, and regulatory history for any covered company.
A daily cross-signal digest your agent can file Analyst actions, sentiment shifts, earnings, and regulatory moves.
Scenario analysis against historical analogues How coverage actually behaved the last time this happened.
Agents with memory Save findings mid-session, recall them next week.
Full article text for quoting Plus reporter and commentator search.
Priority support
Capacity: all 31 tools, 100 credits a day, flat 1 credit per call at any size The 15 Intelligence-only tools: analyst ratings and price targets, regulatory and enforcement search, full article text, saved research with recall, scenario analysis, SEC insider activity, earnings call analysis, the daily intelligence digest, voice and reporter search, bulk corpus access, divergence signals, capital exposure data, and company hiring data with the sector-wide leaderboard.

Start 14-day trial

Skip the trial, subscribe now

Limited capacity

Advisory

Comprehensive narrative strategy, positioning, and communications advisory driven by the full Perception dataset. Strictly limited capacity.

Custom

Narrative strategy & positioning
Communications & marketing
Content strategy & execution
Team narrative training
Direct access to the team

Learn more about Advisory

Replace your media tools and save $18,000 a year

Meltwater, Brand24, and Muck Rack together run about $1,750 a month. Perception covers monitoring, sentiment, and reporter intelligence in one real-time stream for $249.

Redundant Stack

Meltwater

Brand24

Muck Rack

$1,750/moRedundant

Consolidated Stream

Perception Platform

$249/mo

Cut the redundant tools and save $18,000 a year.Start 14-day trial

Questions? Talk to sales and we'll walk you through the platform live.

FAQ

Frequently asked questions

Get started

The dashboard for the weekly read. Your AI for the teams that automate

Perception reads 1,000+ sources around the clock. The reading is already done by the time you ask.

Start 14-day trial View pricing

14-day free evaluation · No credit card · Cancel anytime

Bitcoin Market Sentiment - December 18, 2024: Greed (70/100)

Fear & Greed Index

Daily Sentiment Analysis

Source Breakdown

Related Analysis

Get This Data Programmatically

Never be the last to know what’s moving digital assets

A running record of who said what in digital assets, since 2011

Scattered signal

The narrative record

For the people who answer for the narrative

Who covers you and where each story starts

Content angles backed by 15 years of coverage data

How the market reads your filings and earnings

Every client and competitor in one record

The digital asset narrative, indexed daily.

One pipeline from 1,000+ sources to wherever you work

A weekly briefing on your company, written for your board

Watch your rivals the way the market does

Let your agents work for you

Nine modules, one narrative record

Three steps to your narrative record

Connect your focus areas

We monitor everything

Generate intelligence on demand

Works with your existing tools

Every plan covers every company in the digital assets industry.

Perception

Perception Intelligence

Advisory

Replace your media tools and save $18,000 a year

Frequently asked questions

The dashboard for the weekly read. Your AI for the teams that automate